Beauty & Wellness · 2026
Lumina Skincare
Conscious beauty storefront that balances clinical trust with a calm editorial aesthetic.
Project brief
Impact summary
Challenge
The original concept had strong visuals but inconsistent hierarchy and weak mobile readability.
Solution
I designed a reusable component system with cleaner spacing, stronger product storytelling, and accessible contrast tokens.
Stack
Process
What changed
- +31% clearer CTA visibility in mobile audits
- Image-heavy sections now lazy-load below the fold
- Unified typography scale improved scanability across pages
Navigation continuity
Every action now points to a valid route. Related studies are linked bidirectionally for smoother browsing.
Visual direction
Supporting imagery
Collaboration
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